About Marmalade Media
We are a strategy-first brand photography and video production company based in Houston, TX. We exist because we saw too many businesses spending money on content that looked great but did not deliver results. Beautiful photos that sat on a hard drive. Videos that got compliments but not conversions. We decided to fix that — and Marmalade Media was born.
Our Story
Marmalade Media was founded by Kayla Griffith, a brand strategist and creative director with 9+ years of experience in photography, video production, and marketing. After years of watching businesses invest in beautiful content that did not move the needle, Kayla built Marmalade Media around a simple idea: every piece of visual content should have a purpose.
That idea came from personal experience. Early in her career, Kayla worked with dozens of businesses who were spending thousands of dollars on photo and video shoots — and getting nothing in return except a gallery of images that looked great on Instagram. The content was not connected to any marketing strategy. There was no shot list tied to specific goals. No consideration of where the images would live, who would see them, or what action they should drive.
So Kayla went back to the drawing board. She studied marketing, direct-response advertising, and brand strategy. She learned what makes content convert — not just look good. And she rebuilt her entire approach around a single principle: strategy before production, results before aesthetics.
Today, Marmalade Media serves businesses across Houston, and nationwide — from solopreneurs building personal brands to corporations producing video ad campaigns that generate millions in revenue. Our clients have seen dramatic improvements in lead quality, cost per acquisition, and brand recognition. And it all starts with a conversation about what your content needs to accomplish.
Marmalade Media by the Numbers
8+
Years of Experience
500+
Clients Served
85%
Avg. CPL Reduction
50+
States Served
What We Believe
Strategy First, Always
Every project starts with a strategy session. We learn your goals, audience, and brand before we ever pick up a camera. This is not an optional add-on — it is the foundation of everything we do. Without strategy, you are just creating content and hoping it works.
Results Over Aesthetics
Pretty content that does not convert is a waste of your budget. We measure success by the impact our work has on your business — leads generated, cost per acquisition reduced, brand authority built. If the content looks great but does not perform, we have not done our job.
Collaborative Partnership
We are not a vendor who shows up, shoots, and disappears. We are a creative partner invested in your success. We take the time to understand your business, your industry, and your competitive landscape so the content we create is informed and intentional.
Honest Communication
We will tell you what works, what does not, and what will have the biggest impact on your business. No fluff, no upsells, no corporate jargon — just honest advice from a team that genuinely cares about your results.
What We Do
We offer a complete suite of visual content services — all grounded in strategy and designed to deliver measurable business results.
Brand Photography
Strategic brand imagery that communicates your value and drives action across every marketing channel.
Learn More →Professional Headshots
Modern, approachable headshots for LinkedIn, company websites, and professional materials.
Learn More →Video Production
Full-service video from concept to final cut — ads, corporate video, social content, and more.
Learn More →Video Ads
Lead-generating video ads built on a framework that has cut client CPL by over 85 percent.
Learn More →Video Business Cards
30 to 60 second professional introductions for email signatures, LinkedIn, and networking.
Learn More →Social Media Content
Strategy-driven content creation that builds authority and turns followers into paying clients.
Learn More →How It Works
Discovery Call
We learn about your brand, audience, and goals to craft a strategy that works.
Production
We handle scripting, styling, and capturing — you just show up and be yourself.
Launch & Track
Your content goes live. We analyze results and optimize for maximum impact.
Content That Converts, Not Just Collects Likes
The media production industry is full of talented photographers and videographers who can create stunning visual content. That is not the problem. The problem is that most of that content is created in a vacuum — without any connection to a marketing strategy, business goals, or audience research.
We built Marmalade Media to be different. Every project starts with a strategy session where we learn about your brand, your audience, your competitors, and the specific outcomes you need. Only then do we plan, produce, and deliver content. The result is visual content that does not just look amazing — it attracts your ideal customers, builds trust, and drives measurable business results.
One of our clients went from spending over $100 per lead to under $15 per lead using video ads we produced. Another built an entire personal brand identity that positioned them as the authority in their space within months. These are not happy accidents — they are the predictable outcomes of strategy-first content creation.
See Our Work in Action
From brand photography to video ads, here's a look at what we create for our clients.
Meet Our Founder
Everything at Marmalade Media starts with Kayla Griffith — the brand strategist and creative director who built this company around the belief that every piece of content should have a purpose. With 9+ years of experience spanning photography, video production, and marketing, Kayla brings a unique combination of creative vision and business acumen to every project.
Serving Houston & Nationwide
Marmalade Media is headquartered in Houston, TX, where we serve businesses across the Greater Houston area — from Downtown and Montrose to The Heights, River Oaks, the Galleria, and the Medical Center. We also accept projects nationwide. Remote production options are available for video business cards and social media content, making our services accessible regardless of your location.
Frequently Asked Questions
Most photographers focus exclusively on aesthetics — making images look beautiful. While our work is certainly visually stunning, the real difference is strategy. Every project starts with a deep-dive strategy session where we learn your business goals, your target audience, and how each piece of content will be used. The result is a library of purposeful imagery and video that attracts, engages, and converts — not just a folder of pretty pictures.
We are based in Houston, Texas. We serve clients throughout Greater Houston and work nationwide for brand photography and video production projects. Remote production options are also available for clients anywhere in the country.
We offer brand photography, professional headshots, corporate headshots, video production, video ads, video business cards, social media content creation, and corporate video. Every service includes a strategy session to ensure the content we create is aligned with your marketing goals and designed to deliver measurable results.
Ready to Create Content That Converts?
Schedule a free strategy call and let's build your brand.